Two years ago, the United States did something amazing. In response to the mental health crisis the federal government launched 988 - a nationwide, easy to remember phone number that anyone can call anytime and talk to a counselor. It was 911 but for mental health and they hoped that it would save lives. However, if you call 988 today the first thing you hear isn’t a sympathetic counselor. What you hear is hold music. Today, the story of the highest stakes hold music in the universe, the three men who created suicide prevention and the two women trying to fix it.